Investing in the Future. Empowering Global Innovation.
American 5S Group is a U.S.-based investment company committed to identifying, developing, and scaling high-potential businesses across the globe.
Let's Build the Future Together →The Power of 5: Our Pillars
Each "S" represents a foundation of how we think, invest, and grow.
Strategy
Smart investment decisions based on market research and foresight.
Synergy
Creating partnerships that maximize value and opportunity.
Scale
Building businesses that grow efficiently and effectively.
Sustainability
Creating lasting value with responsible business practices.
Success
Measuring outcomes that benefit all stakeholders.
The Power of 5
Our methodology for excellence and continuous improvement.
About Us
Who We Are
American 5S Group is a dynamic investment firm headquartered in the United States, with a global footprint and a bold vision: to empower innovation by backing outstanding companies and ideas.
With over a decade of experience, we operate across various sectors, primarily focusing on Information Technology and Healthcare, while also maintaining a strong presence in real estate and emerging business models.
Whether it's a startup with a groundbreaking concept or a traditional industry seeking modernization, we bring capital, expertise, and strategic guidance to drive scalable growth.
Our Mission
To identify, invest in, and support innovative and sustainable businesses that shape the future of industries and communities.
Our Vision
To become a global reference in smart investments by combining human talent, technological intelligence, and ethical business practices.
Our Portfolio
Where We Invest
Technology & Artificial Intelligence
Investing in next-generation technologies that transform industries through AI, machine learning, and digital innovation.
Healthcare & Hospital Infrastructure
Supporting healthcare innovations and infrastructure that improve patient outcomes and operational efficiency.
Industrial Development
Modernizing traditional industries with cutting-edge technologies and sustainable practices.
Retail & Service Ventures
Backing innovative retail concepts and service companies that deliver extraordinary customer experiences.
Real Estate Projects
Developing and investing in strategic real estate assets with long-term growth potential and community impact.
Looking to partner with us?
We are always looking for bold projects and visionary entrepreneurs. If you have a business with growth potential, let's talk.
Get in Touch →We invest not only capital but also strategic direction—building value through collaboration, innovation, and long-term partnerships.
Our Team
Driven by Expertise. Powered by Vision.
Our team is composed of highly skilled professionals with deep experience in investment banking, corporate finance, technology and digital transformation, artificial intelligence, and international business strategy.
We bring together the analytical rigor of Wall Street, the agility of Silicon Valley, and the entrepreneurial mindset of global innovators.
We don't just invest in companies. We invest in people with purpose.
Dan Willms
CEO
Kleber Santana
CCO
Matheus Diniz
Art Director
Executive Background
Profile
Dan Willms
CEO & Founder
Executive Summary
Dan holds a degree in business management with a focus on leadership from Edison State College and a degree in life/business coaching at the University of Miami.
Dan has over 20 years of experience successfully collaborating with diverse international teams across 15+ industries in more than 25 countries. He has delivered over 1,000 workshops and projects, enhancing the skills and performance of countless individuals and organizations.
Additionally, he has previously served as an MBA Professor for Life Coaching, Leadership, and Positive Psychology.
Areas of Specialty
Global Leadership
Dan delivers from entry-level to senior leadership programs all over the World. He brings extensive global experience from delivery across Europe, Asia, North and South America, and the Middle East.
Organizational Culture
He specializes in designing and delivering global programs for organizational culture and developing cultural change. He has designed, managed, and delivered a leadership program spanning over 5 years. This program includes 360-degree assessment, training interventions, group coaching, and cultural surveys as part of a blended, integrated approach.
Keynote Speaking
Dan has shared his expertise in over 160 keynotes worldwide, focusing on Leadership, Coaching Conversations, Emotional Intelligence, High-performance Strategies, The Science of Happiness, Effective Communication, and the Implementation of AI in Conflict Resolution.
Executive & Life Coaching
He is renowned for his coaching skills and dedicates hours every week to coaching executives from over ten countries. He assists them in finding a balance between personal and professional life and designing the best possible strategies to handle various situations.
Qualifications & Certifications
- MBA in Coaching & Leadership
- Degree in Business Management
- Six Sigma Black Belt
- Psychological Safety
- Positive Psychology
- The Science of Happiness
- The Leadership Challenge (TLWC) Master in Training
- Five Behaviours
- Instructional Design
- Everything DISC
- QHHT & Reiki
- NLP
- Fluent: Portuguese, English & Spanish
- Years of management experience: 20+
Our Clients
Global Presence Across 32 Countries
Contact Us
Let's Build Something Great Together
We'd love to hear from you — whether you're an entrepreneur seeking investment, a partner exploring collaboration, or a talent looking to join our journey.
Head Office
Wilmington, Delaware, USA